New – The author presents a comprehensive, hands-on, step by step guide for increasing Web site traffic by using hundereds of proven tips, tools and techniques. Her advice will help readers attract more of their targeted customers to their Website and optimize the Web site from a marketing perspective.
Filed under Internet Marketing by on Jan 25th, 2009. Comment. 
Used – Key Benefit: This best-selling book is unique in that it parallels the organization of an introductory marketing textbook, but it explores key marketing concepts in the context of today’s digital/Internet environment. It fills the gap for those who have found Internet Marketing books suffer from too much “E” and not enough marketing or are too narrowly or technically focused on e-commerce. Key Topics: A five-part organization covers e-marketing in context, e-marketing environment, e-marke
Filed under Internet Marketing by on Jan 24th, 2009. Comment.
Used – This simple revolutionary book is the first plain-English guide to handling sales and credit card transactions on the World Wide Web. The book is designed for business people and “cyberpreneurs” who want to make money on the Internet, not do programming for it.
Filed under Internet Marketing by on Jan 20th, 2009. Comment.
Used – Internationally celebrated e-business innovator Bernard Liautaud focuses on three main areas of e-business intelligence: intranets, extranets, and business-to-business e-commerce, and explains the what, why, and how of e-business intelligence in the new information economy.
Filed under Internet Marketing by on Jan 18th, 2009. Comment.
New – E-COMMERCE: BUSINESS. TECHNOLOGY. SOCIETY. provides a comprehensive introduction to the field of electronic commerce by weaving three key themes into every chapter: the business, technological, and social challenges presented by E-commerce.
Filed under Internet Marketing by on Jan 18th, 2009. Comment.
